Welcome to another edition of Why We Gift Wednesday! Each week, we celebrate all the reasons that we love giving. Whether it’s honoring relationships that we have, feeling grateful for an occasion or a special time of year, or relishing life’s simple joys, Why We Gift Wednesday is all about giving and generosity – the expression of appreciation for life’s most significant moments. Today is all about kindness!

Perform an Act of Kindness Today!

Saturday October 20th is Sweetest Day  – it sounds like a romantic holiday, right? However, contrary to popular belief, Sweetest Day’s purpose is kindness. After noticing the many orphaned and underprivileged children in Cleveland, a candy maker there decided to create the holiday. So the purpose was not to sell candy, but to give it away.

There are so many things you can do to help someone in need today. Elderly neighbor? Offer a ride to the grocery store or the Doctor! Seeing a lot of trash around the city park? Gather some friends and have a clean up party.  Make a donation to a charity. Invite that new co-worker out to lunch or happy hour.  Call a family member you haven’t spoken to in awhile. Send a gift to someone you know could use a pick-me-up! Whatever you decide to do, show others that they are thought of, cared for and appreciated. Even the smallest gesture can have a big impact – making someone aware that they’re noticed can change the course of a whole day.